Wednesday, Feb 21st, 2018

989 XFM Hospital Help Day set for Oct. 25

Posted on October 19, 2017 by Corey LeBlanc [email protected]

Planning is in full swing for the 24th Annual 989 XFM Hospital Help Day, which supports the St. Martha’s Regional Hospital Foundation. Foundation chair Joe MacDonald (left), executive director Sadie Benoit and 989 XFM general manager Ken Farrell recently got together to discuss the event, which will take place Wednesday, Oct. 25, including a live radio broadcast – from 6 a.m. to 6 p.m. – at Antigonish Market Square. Corey LeBlanc

Five dollars doesn’t buy much these days.

    Or does it?

    It can purchase you an opportunity to win everything from cash or travel to a winter package or shopping spree, as part of the 24th Annual 989 XFM Hospital Help Day.

    Proceeds from the ‘Fab Five Raffle,’ which is part of the yearly initiative, will support the St. Martha’s Regional Hospital Foundation and its work.

    “It is a significant fundraiser for the hospital foundation and, thanks to the leadership of XFM, we are now in our 24th year and celebrating another successfully planned event,” foundation chair Joe MacDonald said.

    “The XFM team has used this event to leverage our communities to support our hospital foundation and the equipment, research and education needs of our hospital that our community understands is so vital.”

    Raffle tickets can be purchased during 989 XFM Hospital Help Day on Wednesday, Oct. 25, which includes a live broadcast, from 6 a.m. to 6 p.m., from Antigonish Market Square.

    “It’s a win-win for the foundation and the hospital, and we are really excited about having this event, again,” MacDonald said, noting the key role the Quad County radio station has played in raising more than $1 million since the inception of hospital help day.

    Ken Farrell, long-time 989XFM voice and now general manager, remembers its start.

    “It began as the radio station’s commitment to the ‘new St. Martha’s,’ and it has grown so much since then,” he said.

    Farrell talked about the tremendous commitment of 989 XFM staff to the fundraiser over the years.

    “And the many, many volunteers, who do so much to make this happen,” he said.

    Not to mention the many businesses who contribute refreshments and food throughout the day of the live broadcast.

    “And, of course, the people who call and fulfill their commitment, when the day is over.

    “It means so much – St. Martha’s – to the people in the XFM coverage area,” he added.

Great support

    As for the aforementioned raffle prizes, Farrell noted how much they have expanded over the years, recalling the fledgling years included CD packages and autographed items from local professional athletes, such as retired NHL player Paul MacLean.

    “That’s the work of [foundation executive director] Sadie [Benoit], in terms of reaching out to our community and corporate side,” MacDonald said, in touching on the 2017 prize selection.

    “It is really a sponsorship – it’s a donation that allows for us to purchase these great prizes and then to give those away by [people] buying a ticket and you know, you have a great chance – the odds of winning a terrific prize are very, very high.

    “It’s about community and what we are so blessed in the region and our hospital is to have these donors come forward and provide these prizes,” he added.

    Each year, MacDonald noted, Hospital Help Day proceeds “allow the purchase” of a piece of equipment for St. Martha’s.

    This year, the earmarked purchase is a portable obstetrical ultrasound.

    There is one in the hospital’s emergency room, which is borrowed, when needed, but the ideal scenario is having one for the obstetrics department.

    The machine is used for diagnostics and assessments throughout the prenatal period, including monitoring the position, if there is adequate fluid, location of the placenta and ‘checking in’ on the baby, when necessary.

    “It is a critical piece of equipment for them to do their work,” MacDonald said.

    He added such additions also help with recruitment, noting two OBGYNs, who recently committed to joining St. Martha’s, were influenced by having this equipment on site.

The prizes

    The ‘fab five’ prize packages include $3,000, donated by MacDonald Chrysler, Ron MacGillivray Chev Buick GMC and Keltic Ford.

    There is also a $1,000 prize, courtesy of Strait-Way Kia and Strait-Way Mitsubishi.

    Another package is a $2,600 travel voucher, courtesy of Travel Our Way and St. Martha’s Regional Hospital Foundation.

    The always popular winter package prize includes $1,000 of heating oil, donated by MacGillivray Fuels; material for an 8×10 baby barn, donated by Highland Home Building Supplies; winter tires (tax and installation not included), valued at $600, donated by Canadian Tire Port Hawkesbury; snow blower, donated by Canadian Tire Antigonish; and an emergency car kit, courtesy Johnson Insurance.

    The local shopping spree includes $250 gift card, Trendy’s Shoe Shop; $250 gift card, Trendy’s Clothing; $50 gift card, Brownstone; two green fee passes, Antigonish Golf and Country Club; $300, gift card, Antigonish Superstore; $25 gift card, Pharmasave; Elizabeth Arden and Versace perfume, Shoppers Drug Mart; dinner for two, Gabrieau’s Bistro; dinner for four, Wheel Pizza and Sub Shop; $50 Esso gift card, Johnson Insurance; $40 gift card, McDonald’s; $250.00 from Antigonish 5¢ to $1; one night stay and breakfast for two, Maritime Inn; $100 gift card, Sobeys.

    Raffle tickets can be purchased, by phone (902-867-6000 or 1-855-867-6004), Tuesday, Oct. 24, from 4 to 9 p.m., and Wednesday, Oct. 25, from 6 a.m. to 6 p.m.

    They can also be bought at Antigonish Market Square during the 989 XFM broadcast.


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